Jeff Feero
Managing partner of Alex Sepkus, Jeff Feero, loves a challenge. Whether it’s finding a solution for a design dilemma, fixing up one of his many vintage cars, or establishing a complex agenda for one of his infamous, annual road trips, solving problems is his creative outlet. Several weeks into sheltering in place due to the pandemic, Jeff started think about how he could keep in touch with his loyal clients, while possibly making some sales along the way. In late May, Jeff purchased a vintage camper van, which he’d come to think of as his COVID-19 Customer Tracing Van. After ensuring the camper was road ready and comfortably habitable for long stretches of time, Jeff got behind the wheel and embarked on the first of many long-haul trips to visit stores across the country.